ACT School of Auctioneering instils in individuals entering its school the recognition that auctioneers are "talented and trained connoisseurs of a noble profession". The School of Auctioneering therefore endeavours to prepare the student to be ethical and successful in the practice of auctioneering and to work at achieving a high level and degree of knowledge, professionalism, and principals in the field of auctioneering.

ACT School of Auctioneering commits itself to a comprehensive, creative and unique training programme. The school will impart knowledge and expertise to its student body. When this knowledge is acquired it will become the premise of a student's auctioneering career and will provide personal satisfaction and financial gain. By satisfying this objective the school would have realized its goal and objectives.